Today the creamer is sold in several dozen flavor varieties, and as a powder, a liquid, and a liquid concentrate. Nestlé grew and updated the powdered creamer lineup in 1989, introducing Coffee-Mate Liquid and Coffee-Mate Lite. When Coffee-Mate first worked its way into the public’s consciousness it was produced by Carnation, best known at the time for its evaporated milk that came from “contented cows.” The product was already a market force when it was purchased in the early 1980s by the global brand Nestlé, which turned Coffee-Mate into an even more dominant powerhouse. How does it compare with the OG coffee creamer, Coffee-Mate? One of those new-wave creamers is Super Creamer, produced by the keto-friendly coffee company Super Coffee. They rely on new generations of natural sweeteners, healthier oils and natural ingredients to provide the consistency and flavor that coffee drinkers have come to expect from their creamers. In recent years, alternatives have finally been introduced to the coffee creamer industry. They rely primarily on artificial ingredients, unhealthy oils – and yes, sugar – for their consistency and taste. What wasn’t as well-known then, and is still an open secret, is that commercial coffee creamers like Coffee-Mate may be even worse for you. (The potential health risks of some sweeteners only became apparent after time.) That, along with the marketing of diet soft drinks and the growth of the “diet food” industry, explains why artificial sweeteners became enormously popular. It’s never been a secret that adding sugar to coffee isn’t the healthiest thing you can do. In just about every public place with a coffee machine, packets of Sweet-N-Low (and later, Nutrasweet) sat right next to the Coffee-Mate. Right around the same time, artificial sweeteners were becoming a big deal.
It was an immediate hit, and has been the world’s most popular coffee creamer for decades. But about ten years later, in 1961, Coffee-Mate was introduced as the first liquid creamer on the market. That “honor” goes to a product called Mocha Mix Coffee Creamer, a version of which is still being sold.
The ubiquitous coffee creamer wasn’t the first on the market. And even if they’ve never used it, everyone’s familiar with it. In fact, most peoples’ parents and grandparents used it too. Most people have used Nestlé Coffee-Mate.
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